The blog, without the smoke.

What I would tell a friend about to buy (or build) their website: real prices, common traps and how Google actually works. So you can decide with facts — whether you hire me or not.

Megaphone for clear guides about websites and Google
Coins comparing the cost of a small-business website

How much does a small business website cost in 2026? Real prices, no traps

Real market prices: agency projects (€800-6,000), pay-monthly subscriptions (€30-90/month) and DIY builders (€14-34/month) — plus the hidden costs nobody mentions.

Monthly cycle explaining a pay-monthly website

What is a pay-monthly website (and when it makes sense… or not)

Website-as-a-service explained without the sales pitch: what the fee should include, the fine print to check, honest pros and cons, and who should skip it.

Magnifying glass investigating why a website is not showing on Google

Why your website doesn't show up on Google: 9 causes, checked in minutes

Your website exists but Google won't show it. The 9 most common causes — from the silly to the serious — and how to check each one in minutes.